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Growth-Led Paid Media

WHO IS IT FOR:

You want someone senior running your paid media, and you don’t have anyone in-house who owns the growth number.

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WHAT TO EXPECT:

One integrated service covering the management and the strategy behind it. Sold together because in practice they’re inseparable. Budget, targeting and creative decisions are only as good as the commercial thinking underneath them.

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Each quarter we review performance and reset direction: revenue targets, budget allocation and channel strategy for the months ahead. Each month I run the accounts against it and report on progress.

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I take two accounts at a time.

 

THIS INCLUDES:

  • Quarterly growth review covering targets, budget allocation and channel strategy

  • Monthly management across your primary paid channels

  • Creative briefing and testing agenda

  • Monthly reporting against agreed targets

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TERM: Minimum 3 months, then rolling with one month’s notice

PRICE: From £4,000/ $5500 per month

WHAT PEOPLE ARE SAYING

“I started working with Caroline in 2018 and was immediately impressed with her work ethic and professionality. Not only that but she has really delivered exceptional results for us. She had a deep understanding of our product and customer and was not only able to establish new product and package ideas but see them through from ideation to execution. I've not met a marketer who can turn their hand to so many disciplines and execute on them so well. But ultimately the results speak for themselves - In the year Caroline started with us we delivered 100% growth yoy, this was due to Carolines online digital strategy and product positioning. I couldn't recommend her services enough.”

- Lily Simpson, Detox Kitchen Founder & CEO

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